Intertwine December 2012 Newsletter

Season's Greetings Friends,

Warm wishes from us at The Intertwine Alliance. We hope you're able to spend time with loved ones and good friends this holiday season. Here's the latest on what The Alliance and our partners are working on.

Alliance Update

Partners Launch Communications Initiative - On December 6th, Intertwine partners discussed opportunities to collaborate on creating a long-term communications campaign. The purpose of the campaign is to encourage residents to explore the parks and trails near where they live and to make the outdoors a part of their everyday lives. Partners will reconvene at the end of January to select one of Frank Creative’s concepts to implement.
Frank Creative - Friends of Trees Campaign

Strategists from the communications agency Frank Creative presented their materials from a campaign they did with Intertwine partners Friends of Trees and the Bureau of Environmental Services to encourage tree planting in the region. See full committee updates

Next Intertwine Summit April 26th - We will report on the State of The Intertwine, roll out a new promotional campaign, and celebrate the 25th anniversary of the Greenspaces movement in the region. Stay tuned for details.

Parks and Jobs - The Intertwine Alliance has begun discussions with business leaders to better understand the connection between The Intertwine and jobs. Many companies cite the region's parks and trails as a competitive advantage, but the connection has not been fully explored or quantified. The Alliance is hoping to fill this void.

Changes at The Alliance

Corrine Gilbertson to leave The Alliance - We are sad to be losing Corrine, who has been a tremendous asset to us in helping manage programs, reach out to new partners, produce our newsletter, and maintain our social media. We are grateful to have had the opportunity to work with her and we wish her the best in her new job as Executive Assistant at All Hands Raised.

The Alliance welcomes Ramona DeNies as our new writer and editor - Ramona came highly recommended by Portland Monthly Magazine and also worked for the Klamath Herald and News. She is just completing her Masters in Fine Arts at PSU.

The Intertwine Alliance is hiring - We are looking for a seasoned Program Manager who is skilled at managing collaborative initiatives. Read the job description here

Intertwine News
GiveGuide!Alliance Partners in the Willamette Week GiveGuide - This year, seven Intertwine partners are in the Willamette Week GiveGuide — including Friends of Outdoor School, Depave, Willamette Riverkeeper, Hoyt Arboretum Friends, the Forest Park Conservancy, Friends of Trees and the Bicycle Transportation Alliance! This online giving opportunity showcases the great work of organizations in our community. Donors may receive gifts from local companies to thank them for their generosity! Support a local nonprofit through the GiveGuide this year!

Portland Parks and Recreation expands community gardens in schools - A partnership between the Centennial School District and Portland Parks and Recreation will bring community gardens to two schools in east Portland’s Rockwood neighborhood, an area with high poverty rates and limited access to fresh food. The agencies intend to create a garden at Centennial Learning Center and at Oliver Elementary School next summer! Continue reading    

Burnt Bridge Creek TrailThe City of Vancouver approves acquisition of 15 acres in the Burnt Bridge Creek Greenway - Last week, Vancouver City Council voted unanimously to invest $890,000 toward preserving and enhancing one of the region’s popular recreational areas.  A 2010 trail count recorded 253,955 trips made to the Burnt Bridge Creek Trail annually, making it the third most-popular trail in the county behind the Columbia River Renaissance Trail and the Salmon Creek Trail. Continue reading

PSU study shows bicyclists, pedestrians and public transportation riders outspend drivers - After surveying 89 businesses in Portland, researchers from the Oregon Transportation Research and Education Consortium, led by Professor Kelly J. Clifton, found that non-car users outspend drivers at restaurants and bars. Local businesses may have already noticed this trend, as the number of bike corrals throughout the city has increased from 10 to 100 in two years. The city removes parking spaces to install the corrals at the request of businesses. The team will be presenting at the Transportation Research Board Conference in Washington D.C. next month! Continue reading

Job Opening  - Tualatin Riverkeepers is hiring an environmental education coordinator. The deadline for applications is January 7th. Learn more

Upcoming Partner Events
Birders - Morgan DeanAudubon Society prepares for Christmas Bird Count - All over the Americas, birders have been participating in one-day counts between Dec. 15th and Jan. 5th. The Audubon Society of Portland conducted its first Christmas count in 1926.  According to the official 111th Christmas Bird Count issue of "American Birds", Portland has the 3rd largest count (in number of participants). Last year, 208 field observers and 112 feeder watchers found 127 species, a record for the Portland region. Help break that record on January 5th! Continue reading
Explore The Intertwine Events Calendar for lots more fun things to do outdoors this winter.